Ascend Greater Philadelphia
Lunar New Year Celebration


Event Details:

Date:  Monday, January 31, 2022

Time: 12:00 PM – 1:00 PM ET

Location: Zoom Webinar

Admission: Free


 •12:00 PM - Welcome & Happy Lunar New Year

 •12:15 PM - Fireside Chat with Justin Hoover and Ken Wong

 •12:45 PM - Q&A

 •12:55 PM - Closing remarks by Kreischer Miller



Join us in celebrating the Year of the Tiger – presenting sponsor Kreischer Miller


The tiger is known as the king of all beasts and the zodiac is associated with strength, exorcising evils and bravery. In celebration of the auspicious start to the New Year please please join us for an enlightening discussion charting the historical journey of Asian Americans in the United States in a fireside chat with Justin Hoover, Executive Director of the Chinese Historical Society of America Museum hosted by Ken Wong, Ascend Advisory Board Member


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Justin Hoover

Executive Director
Chinese Historical Society of America Museum


Justin Hoover,Executive Director of the Chinese Historical Society of America Museum (CHSA) celebrates his Chinese American heritage from his mother, an immigrant from Taiwan. Since 2004, Hoover has worked as a curator and gallery director, focusing on exhibition production, participatory engagement design and public programming. This ranges from conventional white wall art shows in museums, galleries and art fairs, to black box screenings, popup happenings, performances, public art, and art in alternative contexts. Prior to CHSA, Hoover founded Collective Action Studio, an art production, curation, and engagement design company working internationally. He is a founding board member of the Chinatown Media Arts Collaborative (CMAC),helping to launch San Francisco Chinatown's newest museum and has held posts as the Creative Director of the Fort Mason Center for Arts and Culture, the Curator of the Chinese American Museum of Los Angeles, and the Curator of Exhibitions at the Santa Cruz Museum of Art and History. Hoover holds Bachelor Degrees in Peace Studies and French Literature from Colgate University, a Master Degree in New Genres Fine Art from the San Francisco Art Institute and a Master Degree of Public Administration of International Management from the Middlebury Institute of International Studies.

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Kenneth Wong

Civilian Aide to the Secretary of the Army
Pennsylvania East

Ken Wong proudly serves as a senior advisor to the Greater Philadelphia Chapter of Ascendsince 2017. He is the principal for NavPac Advisors, LLC which assists US entities navigate through the complexities of developing strategies and building working relationships in China. Over the past 30 years, he can be credited for combining his business acumen, cross-cultural expertise to establish CIG Asia, Ltd., a successful Philadelphia, PA-based national property and casualty insurance brokerage firm. In 2009, Ken founded Covenant Group of China, a US based publicly traded holding company partnering with China based SMEs. In addition to knowledge of the China domestic market trends, Ken has a very strong working relationship with the People’s Republic of China government both in the United States and in China.


From 2004-2007, Ken Wong was appointed by President George W. Bush to serve as a commissioner on the President’s Advisory Commission for Asian Americans and Pacific Islanders where he focused on economic strategies and community development, opening many doors for Asian American economic development for large and small businesses. In May of 2012, Governor Tom Corbett of the Commonwealth of Pennsylvania appointed Ken Wong to the Chairmanship of his Advisory Commission for Asian Americans & Pacific Islanders. On April 19, 2017, Ken Wong was appointed by Acting Secretary of the Army as a Civilian Aide to the Secretary of the Army.


Locally, his civic participation includes service on the boards of Chestnut Hill College, Philadelphia, PA; Williamson College School of the Trades; the American Red Cross for Eastern Pennsylvania and serving as the chair of the Services to the Armed Forces Committee; The Philadelphia Sports Congress; the Multicultural Affairs Congress; the Greater Philadelphia Veterans Network; Philadelphia Hospitality; the Philadelphia Convention & Visitor’s Bureau; Board of Managers of the Central High School of Philadelphia; American Heritage Federal Credit Union; Chairman of the Board of USA Badminton-National Governing Body of Badminton-Member of the US Olympic Committee and member of the American Legion Benjamin Franklin Post 405. Mr. Wong lives in Philadelphia and is the father of two daughters.



Watch video recording of Ascend Greater Philadelphia Lunar New Year Celebration